174 Learn how to Use Redirect Shortcut Links in Your Marketing
August 24, 2022 by Corinna
Tired of trying to share long, ugly URL links with leads and customers in your marketing channels?
There’s another way. They’re called “redirects,” and when I first discovered them, I was ecstatic. I use them ALL the time.
This is like bit.ly link shorteners, but where you get to decide what the actual link itself will say. The formula is always: yourwebsiteurl.com/shortcutword
Using redirects gives you the ability to share things like:
- popular product pages
- your favorite lead magnets
- YouTube videos and hotsted PDF resources
- website pages you always reference
- your online store link
In this episode, I give you some case studies of where I use redirects the most, how they work, and how to set them up.
You can even go watch a demo of me making a “pretty link” here on YouTube.
Ditch the bitly links and start using these easy-to-set up shortcut links through redirects! You’re gonna love this quick tip!
Hit play and let’s get started!
- Listen to this episode on Stitcher.
- Listen to this episode on Apple Podcasts
- Listen to this episode on Google Play
- Listen to this episode on Spotify.
Some of the resources mentioned in this episode:
This podcast was sponsored by Local Line, the leading e-commerce platform for the local food system. Try Local Line for your farm today! Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: DIGITALFARMER2022. Head to this special affiliate link to get started: www.mydigitalfarmer.com/localline
Help me figure out where the future of My Digital Farmer is going! Fill out my survey.
A to Z Vegetable Storage Guide Canva Template — this is one of my most popular products for farmers. I share my Canva template with you for a 44 page illustrated Vegetable Storage Guide. Use it for your leads, your customers. Customize it. You get full digital rights to use it however you see fit.
ConvertKit Email Service (OMG I LOVE IT!!) – Do you use Mailchimp for your email? So did I long ago. I hated it. So clunky. Such bad deliverability. THen I heard about ConvertKit, and I absolutely LOVE LOVE LOVE it. This platform is powerful if you need it to be, but also simple if you want just basics. And the deliverability is so much better. I really invest in my email marketing strategy, so I knew I needed something that would allow me options as I got more advanced and savvy. If you want to try it out for a week for free, please use my affiliate link — that way I get a small kick-back for my endorsement.
Watch my demo for how to set up a Pretty Link on WordPress here.
Join my free email list! I have a great “email onboarding sequence” that will guide you through the marketing jungle over the course of several months. Each week, you’ll get a new email with suggestions and tips to make your marketing better.
Join my CSA Academy and learn how to fast-track your CSA members to CSA success. Try it out for the first month for $1 using coupon code TRIAL. (After that, the price increases to $19/month). Go to www.mydigitalfarmer.com/academy to see what’s included with the monthly membership. You’ll get access to the resource library I use to help support my CSA members and get them to CSA mastery fast! Use the templates inside to help you build your own Punch List and/or training curriculum this summer. Cancel your membership anytime.
Find my Facebook group for farmers!
Follow me on Instagram for a daily IG story tip on marketing! @mydigitalfarmer
Subscribe and Review in Apple Podcast
I’d love for you to subscribe to my podcast! I don’t want you to miss an episode. Click here to subscribe in Apple Podcasts!
Now if you’re feeling extra loving, I would be really grateful if you left me a review over on Apple Podcast, too. Those reviews help other people find my podcast and they’re also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!
My hope is to feature guests periodically on the show. If you know someone who is innovating in the area of marketing as a farmer, please send me an email at mydigitalfarmers@gmail.com.
Right click and save as to download this episode to your computer.