110 Five Tips to Crush Instagram Stories with Kendall Ballantine

June 2, 2021 by Corinna

How comfortable are you with Instagram Stories?

Admit it. You’re not doing them consistently. Or, maybe you ARE, but you’re not exactly sure WHAT you should be doing with them to be effective.

(I mean… does it really matter if you’re doing Stories? Isn’t just posting a daily post good enough?)

Today’s guest is Kendall Ballantine, and she grew her ag business to six figures on the back of Instagram, without using ads. She is now an Instagram “influencer” in the ag marketing space, and she joins the podcast to share all her Stories secrets and tips so you can FINALLY maximize this part of the Gram.

You’ll learn how Stories are different than your normal grid posting strategy. And why they are VERY very powerful when done right.

Be sure to participate in my Instagram Stories Challenge, that begins June 14th! It’s seven days of experimenting on the Stories platform — so you can find your voice and build up your IG community. Subscribe at www.mydigitalfarmer.com/IGStories ==> I can’t wait to guide you through the basics and help you feel more confident on the Gram!

Hit play and let’s get started!

Meet Kendall Ballantine.

Kendall is a proud farmer and the business owner behind Central Park Farms in Langley, BC Canada. She grew the annual revenue of her small scale farm-to-table business well into the six figures, all through the power of digital marketing and without spending a dime on ads. After many failures, lots of learning, and a heck of a lot of successes, she is excited to share what she knows to help other farmers reach their ideal customers and grow their businesses online. Kendall is the proud step-mom to two incredible farm kids, and fun fact – she won her class in the 50th Anniversary of the Baja 1000 after driving 1,200+ miles through the Mexican desert for over 46 hours without sleep.

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Some of the resources mentioned in this episode:

• • • Join my 7 Day (free!) Instagram Stories Challenge! Starting June 14, I’ll be playing around in my IG Stories, teaching farmers how to use its most popular features. Each day, you’ll get an email with a short video training (showing a demo or tutorial) along with a daily homework “challenge” to get you to practice that day’s skill. By the end of 7 days, you’ll have a much better idea what you can do inside of Stories, and you’ll feel more confident using the platform.
    • Follow me now on Instagram @mydigitalfarmer. I’ll be sharing BONUS demos/videos during the IG Stories Challenge on this channel. So be sure to keep up! (SSSSHHHH! The IG Stories Challenge is secretly my way of trying to grow my Instagram following too! LOL).
    • Find my Facebook group for farmers! I jump in here every month to teach farmers tips and fundamentals of marketing.
    • Follow Kendall’s marketing tips at www.instagram.com/marketingforfarmers
    • Or check out her website: www.onlinemarketingforfarmers.com
    • Follow Kendall’s IG account for her FARM business at www.instagram.com/centralparkfarms

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My hope is to feature guests periodically on the show. If you know someone who is innovating in the area of marketing as a farmer, please send me an email at corinna@mydigitalfarmer.com.

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