131 How I Sold Out My CSA With an Early Renewal Campaign

October 27, 2021 by Corinna

We did it.

We sold out our CSA in 5 days. 

What makes this amazing is that we didn’t even get to offer it to our wait list or the public. It was all through early renewal signups from my current members.

In this episode, I walk you through the play-by-play of our recent promotional launch — the offer, the results, and some of the key take-aways that drove our success. If you’re a CSA farmer who uses “early signups” you will find at least one small nugget you can apply to this year’s campaign.

Hit play and let’s get started!

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Some of the resources mentioned in this episode:

• • • Follow me on Instagram @mydigitalfarmer to get a daily marketing and farm business tip.
    • Find my Facebook group for farmers! Crowd-source this HUGE group for answers to your marketing questions around farming and CSA.
    • Episode 124 Secrets to CSA Early Bird Campaigns — I share the framework for how to build a promo campaign so that more of your member will say yes when you want them to.
    • Join my online course: CSA Early Bird Campaigns that Convert, that guides you step by step through the process of creating a promotional sales campaign to get your members to renew NOW.
    • Get this year’s CSA Renewals Promo Package from the CSAInnovationNetwork.org. Just click here to be taken to their website sign-up page.

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My hope is to feature guests periodically on the show. If you know someone who is innovating in the area of marketing as a farmer, please send me an email at corinna@mydigitalfarmer.com.

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