132 Are You Prioritizing Profits on Your Farm?

November 3, 2021 by Corinna

As a farmer, are you prioritizing profits? Or something else?

I’ve been wanting to talk about MONEY on my podcast for a LONG time. So I invited a fellow farmer and “book-keeping expert” Shelly Oswald onto the show to talk about the unique financial issues farmers deal with as entrepreneurs. We also talk about the topic of “money mindset” and how our thoughts about money are holding us back from being profitable. I hope the episode sparks a conversation with your business partners and farmer colleagues about money and profit. It’s sorely needed.

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Who is Shelly Oswald?

Shelly Oswald helps overwhelmed business owners become more efficient with their finances so they can create the impact they dream of. Besides being an accountant owning a farm selling direct-to-consumer, she is one of the select few globally to receive Certification as a Profit First Professional, Pumpkin Plan Strategist, and Fix This Next Advisor.

This means she is certified to guide business owners and entrepreneurs in optimizing cash flow while maximizing profits. She is also Certified as a Quickbooks Online Pro-Advisor to help farmers optimize their use of Quickbooks Online.

Some of the resources mentioned in this episode:

- - Follow me on Instagram @mydigitalfarmer to get a daily marketing and farm business tip.
  - Find my Facebook group for farmers! I jump in here every month to teach farmers tips and fundamentals of marketing.
  - ShellyOswald.com — learn more about Shelly’s business, and how she helps farmers
  - Profit First — Shelly talks about this book in this episode. And she is a trained “Profit First” professional. I LOVE this book. It will teach you the framework for making sure you prioritize profits in your business.
  - Financial Peace University by David Ramsey – I am using this curriculum to teach my children about money.

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My hope is to feature guests periodically on the show. If you know someone who is innovating in the area of marketing as a farmer, please send me an email at corinna@mydigitalfarmer.com.

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132 Are You Prioritizing Profits on Your Farm?