Ep 34: How to Hack Any Farmer Conference and Network Like a Boss with Michael Kilpatrick

Ep 34: How to Hack Any Farmer Conference and Network Like a Boss with Michael Kilpatrick

November 30, 2019 by Corinna

Are you going to a farming conference this winter?

So tell me… why do you go to these events? What drives you back year after year?

And how do you make the most out of them?

Over the years, I’ve come to answer this question differently. I used to go for the content. Now it’s primarily for the networking potential.

But every year, I still struggle to make my conference experience everything I want it to be.

Michael Kilpatrick

Michael Kilpatrick is the founder of Small Farm University and the Thriving Farmer Podcast.

In today’s episode, I have a special guest on the show — Michael Kilpatrick, founder of Small Farm University, GrowingFarmers.com, and the Thriving Farmer Podcast. Michael has worked the conference circuit as a farmer, a speaker, and an exhibitor. He also knows a TON of farmers because of his connections through SFU and his podcast. So I thought, “Who better to talk conference hacking and networking” with me than Michael Kilpatrick?

In this episode, Michael shares all kinds of ideas for how you can maximize your farm conference experience and talk to people who will move the needle forward in your business.

  • why not all conference are created equal, and what makes a “good” conference
  • how to get one-on-one time with your favorite speaker
  • where to hang out to get the gold out of a conference
  • how to make a big conference feel small if you’re an introvert
  • a cool app you can use to record and transcribe your sessions
  • how to avoid conference overwhelm and actually do something with the knowledge you learned when you get home
  • how to follow up with connections you  made at the conference
  • other ways to sharpen your ax besides the physical conference experience

I’m a huge fan of Michael, and I’m excited to have him on the show. You’re going to like this episode!

Hit play and let’s get started!

Some of the resources mentioned in this episode:

  • Small Farm University – Check out Michael’s membership site where you can get weekly coaching for how to grow a profitable farm business.
  • Thriving Farmer Podcast — Michael’s weekly podcast where he interviews farmers doing innovative things in the agricultural space.
  • GrowingFarmers.com — Michael’s website where you can learn all about how he helps farmers succeed
  • Otter – Michael talks about this recording/dictation/transcription app that he uses at conferences
  • Storybrand Podcast with Don Miller
  • Thriving Farmer Summit – To join this free 3 day live event (I’ll be one of the speakers talking on CSA retention strategies!), click on the link! The even includes 20+ speakers on all  kinds of topics — marketing, production, innovative cropping systems, business management, plus spotlight features on real farmers who are crushing it. This is a virtual event — totally free, happening Dec. 6-8, 2019.

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My hope is to feature guests periodically on the show. If you know someone who is innovating in the area of marketing as a farmer, please send me an email at mydigitalfarmers@gmail.com.

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