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August 10, 2022 by Corinna Vacation in July for a farmer? Is it possible? What if it were?… In today’s episode, I share my story of how Kurt and I successfully planned and executed a 5-day vacation to Oshkosh, Wisconsin in the middle of July. How did our farm survive without us? What did we…
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August 3, 2022 by Corinna Writing the weekly CSA Newsletter…. do you love it? Or hate it? This used to feel like a CHORE! In my early years, I would start from scratch every week, and it felt like I was back in Yearbook class — not only trying to write engaging “newspaper-style” articles, but…
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July 27, 2022 by Corinna Do you need to be doing Instagram Reels? And if you ARE ready to take the dive, where do you get started? Well, in today’s episode, I walk you through some of my “beginner’s tips” for getting started with Reels. At first, I was overwhelmed and intimidated by all the…
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July 20, 2022 by Corinna Check out my workshop “How to Optimize your Google Business Profile” here. Are you using the power of search engines to help you find new customers? Here’s the truth: people are going to Google to find your farm. What is Google showing them? Are you showing up in the #1 position?…
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July 13, 2022 by Corinna What is it that your product actually delivers to your customer? I’m not talking about the thing itself. I’m talking about the long-term, life transformation? How does their life get better because of your vegetable box or eating your grass-fed beef?… What is the product’s promise? If you want to…
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July 6, 2022 by Corinna Are you tracking your sales metrics?… Because here’s a fact: You can’t manage what you aren’t measuring. And for the first 9 years of my business, I’m embarrassed to admit that I didn’t track ANY of these numbers. I was just “doing farm stuff” and asking people to buy every…
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June 29, 2022 by Corinna I LOVE interviewing other farmers who are GREAT at marketing. Sometimes, the best way to grow our own  marketing strategy is to see what other farms are doing. Today’s guest is Melissa Ballard of Bluegrass Beef in Kentucky. She has managed to build a growing, profitable farm business by attracting…
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June 22, 2022 by Corinna What happens to a person after they subscribe to your email list for the first time? Do they fall into the “black hole”? I’ve long encouraged you to build something called a “nurture email sequence” in your marketing funnel. This pre-written, automated email sequence drips out amazing, helpful content to…
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June 15, 2022 by Corinna Need some help with Instagram reels? Search no more. Today’s podcast guest is an Instagram guru. Laura Patterson has mastered the art of engagement and lead generation through the use of Instagram reels, creating compelling content every day that attracts her ideal customer. In this podcast, Laura shares how she…
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June 8, 2022 by Corinna Have you taken the time this season to identify your core marketing message(s)? As I mapped out my content plan for the summer, I realized I was doing a whole lot of “point and shoot” style marketing — and not as much intentional strategy. What are my goals for the…
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