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June 22, 2022 by Corinna What happens to a person after they subscribe to your email list for the first time? Do they fall into the “black hole”? I’ve long encouraged you to build something called a “nurture email sequence” in your marketing funnel. This pre-written, automated email sequence drips out amazing, helpful content to…
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June 15, 2022 by Corinna Need some help with Instagram reels? Search no more. Today’s podcast guest is an Instagram guru. Laura Patterson has mastered the art of engagement and lead generation through the use of Instagram reels, creating compelling content every day that attracts her ideal customer. In this podcast, Laura shares how she…
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June 8, 2022 by Corinna Have you taken the time this season to identify your core marketing message(s)? As I mapped out my content plan for the summer, I realized I was doing a whole lot of “point and shoot” style marketing — and not as much intentional strategy. What are my goals for the…
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June 1, 2022 by Corinna How are you onboarding your CSA members into your CSA’s first weeks? (Are you?) In this episode, I walk through the 4 categories of content/information you should consider putting into your onboarding strategy. I also share the types of things you should bring up in your CSA handbook. You’ll walk…
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May 25, 2022 by Corinna In today’s episode, I interview a farmer from Louisiana, Kate Estrade, who is a curator of locally-produced farm goods — from her own pasture-based farm, as well as from over 25 other local farms and producers. She sells through an onsite “grocery” store as well as several neighborhood hubs. Customers…
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May 18, 2022 by Corinna Do you spend more time than you’d like in a farm delivery truck every summer? What if you could outsource that to someone else? In this episode, I interview Andrew Miller from Farmstead Logistics — a third party logistics provider who helps deliver farm products from Point A to Point…
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May 11, 2022 by Corinna Do you ever have a brain freeze when it comes to social media? What the heck should I be posting about? Or when it’s time to “write your weekly email,” do you ever find yourself staring at a blank screen with no clue what to say? You’re in good company.…
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May 4, 2022 by Corinna Have you ever thought about creating a passive form of revenue for your farm through a digital workshop? Today’s podcast guest, Heather Carter of Nature Hills Farm, did just that! Her cheese-making online class is purchased by people all over the country. In this episode, she shares how she built…
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April 27, 2022 by Corinna QR Codes. They are everywhere. But are you using them in your farm marketing? In this episode, I share LOTS of ideas for where your QR codes could link on the internet to help develop your leads into buyers, and turn your buyers into lifelong fans. Your mission?… I want you…
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April 20, 2022 by Corinna Imagine CSA customers coming to your farm every week to harvest their own share from your vegetable beds. Yes. That’s the concept behind a U-Pick CSA model. In this episode, I interview Kristen Muehlhauser of Raindance Organic Farm, who has built a profitable farm business off this CSA operation. She…
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