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March 18, 2026 The other day I found the perfect desk on Facebook Marketplace. Great photos.Fair price.Only ten minutes away from my house. But I didn’t buy it. Why? Because one simple piece of information was missing — the dimensions. Without that one detail, I couldn’t tell if it would fit our space… so I…
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March 11, 2026 I thought the goal of my recent promotion was simple: sell 40 prepaid online store credit memberships. That was it.40 spots. Hit the revenue goal. Move on. But as I was building the emails, teasing it on social media, and checking my stats inside Kit (my email service provider), I noticed something unexpected… My…
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March 4, 2026 Ever sit down to write your weekly email… Cursor blinking. Brain dead. And you’re thinking: “I KNOW I should email my list… but what on earth do I say this week?” In this episode, I’m pulling back the curtain on how I actually find ideas when I feel stuck! Most great emails don’t…
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Feb 25, 2026 A few months ago, I opened my mailbox to find a beautifully packaged starter box of goat milk soap from Allan Laird of Hooves and Feathers. Allan is a Farm Marketing School student… and he was proudly showing me his homework. 😊 Inside the box were thoughtfully chosen products, a clear “try-this-first”…
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February 18, 2026 Have you ever stared at your farm’s website homepage and thought… what am I even supposed to put here? Your website is the source of truth for your brand. It’s where people go to learn more, double-check you, and decide if they want to buy. And if your homepage is unclear or…
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Feb 11, 2026 What if your farm didn’t have to “scale up” to be successful? What if it could stay small, seasonal, creative — and still feel deeply worth it? In this conversation, I sit down with a farmer who has intentionally chosen a different path: one rooted in values, flexibility, and creativity — and…
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Feb 4, 2026 What if I told you I recently ran a 7-day Chicken + Pork Share promotion on my farm, using only email, a private Facebook group, and a simple promotion framework? It went REALLY well, exceeding my sales predictions. If you’ve ever thought about launching a monthly meat share — or already have…
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Jan 28, 2026 Last summer, I got invited to be on TV.Exciting, right? Then they asked a simple follow-up question: “Can you send over your media kit?” And I froze. I didn’t have one. I wasn’t even totally sure what should be in one. Fast forward to this winter — as I start doing more…
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Jan 21, 2026 This week on the podcast, I’m pulling back the curtain on something I’ve never shared publicly before… Inside Farm Marketing School, we’ve been doing a powerful three-month deep dive on rewriting your money story — and today, I’m releasing one of those private “members-only” coaching episodes here on the main feed. This…
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Jan 14, 2026 What do you do when your customer just… stops paying attention? This week’s episode was inspired by a walk on our farm — and a stubborn dog who found a vole in the field and completely tuned me out. Calling louder didn’t work. Waiting didn’t work. What finally worked was walking back out to…
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